By continuing to use this site you consent to the use of cookies on your device as described in our cookie policy unless you have disabled them.

X

Men’s Shampoo

L'oreal

Project brief

Communicate the message to TA (18-25 yo men), “5 Actions with 0 Compromise” while creating awareness and building brand affinity for this new product.”

79% sales uplift for entire category

8% sales uplift for product line

Gamified Brand Experience

Created a game where the player must shift gears at the optimal moment to accelerate the car to its top speed. (Drag Race Style) This game strongly adheres to the TVC’s theme featuring Daniel Wu, who is shifting the 5 gears of his car to mimic the 5 actions of the product without compromise.

More case studies

All case studies

Johnson’s Baby

Johnson&Johnson partnered with Ksubaka to reverse the decline in footfall in the Baby & Mummy area of RTMart stores, a category where 50 percent of sales have already moved online.

Ksubaka was able to create a whole new experiential space, building a new retail ecosystem with Johnson&Johnson and RT Mart. The interactive experience was followed-up by a customer services like fast-scan pay and 1h delivery.

Johnson&Johnson

Read case study

AIDS Memory UK

AIDS Memory UK partnered with Ksubaka to identify their audience and who they appeal to, grow their follower base.  As a newcomer to the charitable sector, they were keen to use Ksubaka displays and surveys to enhance the professionalism of their image.

The experience ran in pop-up shop in Soho in the period running up to and during the London Pride, gathering live insights from the LGBT community.

Aids Memory UK

Read case study

Topshop – Topman

Topshop partnered with Ksubaka to identify and understand the 70% of visitors who were leaving their store on Oxford street without purchasing.

The incentive for interaction is a chance to win a £250 voucher, which is doubled by completing follow-up survey.

Topshop

Read case study