Case studies

Johnson’s Baby

Johnson&Johnson partnered with Ksubaka to reverse the decline in footfall in the Baby & Mummy area of RTMart stores, a category where 50 percent of sales have already moved online. Ksubaka was able to create a whole new experiential space, building a new retail ecosystem with Johnson&Johnson and RT Mart. The interactive experience was followed-up by a customer services like fast-scan pay and 1h delivery.

Johnson&Johnson;Brand

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AIDS Memory UK

AIDS Memory UK partnered with Ksubaka to identify their audience and who they appeal to, grow their follower base. As a newcomer to the charitable sector, they were keen to use Ksubaka displays and surveys to enhance the professionalism of their image. The experience ran in pop-up shop in Soho in the period running up to and during the London Pride, gathering live insights from the LGBT community.

Aids Memory UKBrand

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Customer experience for travel and hospitality UK

Ksubaka participated at the IQPC UK exchange on Customer experience for travel and hospitality as a sponsor. In addition, we partnered with IQPC by providing 3 campaigns airing on 11 PlaySpots and one big touch screen.

IQPC Exchange UKBrand

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Pasta Loves Sauce

Italy’s #1 selling pasta, engaged Ksubaka to deliver an in-store 30-days campaign in Singapore, which fulfilled three key criteria; 1. Bring the brand to life in an interactive, fun and engaging campaign 2. Demonstrate the versatility of Barilla pasta and 3. Encourage in-store sales

BarillaBrand

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Tenderness is Inside

Milka (Mondelēz International) invited Ksubaka to use its ‘power of play’ skills to design a game that drew consumers in, taught them about the product and crucially created a genuine ‘moment of tenderness.’

MilkaBrand

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Cui Cui Sha

As part of a multi-channel campaign, Nestlé were looking for a new way to bridge the offline to online world. Specifically, Nestlé wanted to connect with consumers within retail, right at the point of purchase.

NestléBrand

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Friso GOLD

The campaign objectives were to attract in-store shoppers to a Friso Gold interactive experience and communicate to mums that Friso helps prevent heat and constipation in babies.

FrisoBrand

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Better Together

Communicate to consumers the message, “Better Together” which promotes families getting together more often to have fun and play.

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Take control of your hair

Communicate to consumers the message, “Head & Shoulders removes oil and dandruff so that you can take control of your hair this summer.”

Head & ShouldersBrand

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Men’s Shampoo

Communicate the message to TA (18-25 yo men), “5 Actions with 0 Compromise” while creating awareness and building brand affinity for this new product.”

L'orealBrand

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Cities

Communicate to shoppers the campaign message, “open your world” which encourages them to travel the world with the Heineken cities bottles.

HeinekenBrand

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Instant Repair

Communicate to consumers the message, “Dove Intense Repair range helps reconstruct damaged hair with the new Keratin Repair Actives.”

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