Supermarkets in Singapore

FairPrice, Singapore’s largest retailer, wanted to innovate its retail space to improve the shopping experience and drive awareness for its new FairPrice Online portal. In 2016, after a successful 3 months pilot, Fairprice signed an agreement to expand the Ksubaka Platform across 100% of its stores.

735 thousand “Mojos*” Per Month
88 “Mojos*” Per Screen Per Day
82.7% Completion Rate of Experiences
66 Seconds Average Shopper Time
8% Engagements vs Transactions
99% Fleet Uptime**

*a Mojo is counted when a shopper stays to complete entire Interactive brand experience

**2% of time not available due to screens being unplugged by store personal